Make Your Bed (MUB) is a joint venture project started by Marta Sieteiglesias Ávila for Warm & Wild studio based in Madrid, Dahlia Rodríguez for DsR Atelier (Portugal), and Svetlana Petrova for Empty Your Wardrobe (Bulgaria).
Empty Your Wardrobe was in search of a passionate craft maker who possesses a sustainable mindset and similar philosophy: to create concerning nature, to protect our heritage, to transform what is considered as waste into beautiful products, to give a new life to old, unwanted fabrics and garments. Since the founding of EYW in 2015, the team has been trying to close the loop, to prolong the life cycle of the clothes that are collected or exchanged through swap markets.
On the other side, Marta from Warm & Wild always dreamt of having a collection of sustainable clothes created with fabrics dyed by her with plant-based dyes. This was a way to make accessible to people a collection of clothes that shares the principles of zero-waste and sustainability. Without sewing or designing knowledge, Marta thought this dream was hardly impossible to achieve until the opportunity of creating MUB thanks to the Worth Partnership Project made it possible.
From her side, Dahlia Rodriguez was dreaming about making garments reusing old textiles, especially bed linen sheets that she used to collect from flea markets and her grandmother’s house as well as apply craftsmanship techniques to use scraps in the creative process such as patchwork or weaving, both techniques she has been practicing lately.
Three of us funnily crossed our paths through the Worth Partnership Project’s platform on different occasions before getting successful. In 2018, Marta and Dahlia got in touch but Marta applied with someone else and Dahlia applied with Svetlana who approached her.
In 2019, when considering applying again Svetlana and Dahlia, Marta got in touch and a new team and proposal were born joining the background of the three. Worth Partnership Project happens to appear at the right time offering a great variety of opportunities for the three of us. Looking for the perfect match between craftsmanship, circular economy, and sustainable manufacturing, through the platform we discovered that we have so much in common. That all of us speak the same language despite the fact we originated from different countries.
The love towards sustainability and protecting nature, converting what is considered as waste into something beautiful, useful – that united us. We came upon the fact that our skills complement each other. However, it was important to find a cohesive image and merge these three personalities into one single concept. It was primarily to build a concept aligned with our aesthetics and values. And finally, to send the right message to our future customers – to buy and wear clothes with stories, clothes that matter.
In the end, this amazing confluence of hopes, ideas, and attempts finally brought MUB to a lovely story!
We felt empowered and believed more than ever in the success of MUB Collection – a sustainable capsule collection of garments following the principles of the Circular Economy, a project that was announced as one of the finalists at the 3rd Worth Partnership Call in 2020.